redwoof training co.

Nestled in the picturesque Bay Area of California, Redwoof Training Co. stands as a premier destination for dog owners seeking comprehensive and effective training solutions. Founded and operated by two dedicated sisters, their combined 15 years of experience in canine behavior and training make them a formidable team. Specializing in socialization and obedience, Redwoof Training Co. places a strong emphasis on nurturing the bond between pets and their families. They wanted a brand identity as well as branding content that reflected their passion and commitment to dogs and training, as well as their roots in the Bay Area and their down to earth demeanor.

Using Adobe Illustrator, I created two versions of a logo that contained both of the requested motifs, dog(s) and redwoof trees. Additionally, I developed an earthy, modern color palette and a striking typography set which can be combined in multiple ways to provide several unique but cohesive graphics for the brand. Using the graphics from the logo, I designed several different ideas for mockups of both promotional and training material in Adobe Photoshop, such as brochures, training packets, folders, intake forms, and a few others.

project type

Brand Identity & content

role

Designer

tools used

adobe photoshop, illustrator & indesign

year

2020

redwoof training co.

project type

Brand Identity & content

role

Designer

tools used

adobe photoshop, illustrator & indesign

year

2020

Project description

Nestled in the picturesque Bay Area of California, Redwoof Training Co. stands as a premier destination for dog owners seeking comprehensive and effective training solutions. Founded and operated by two dedicated sisters, their combined 15 years of experience in canine behavior and training make them a formidable team. Specializing in socialization and obedience, Redwoof Training Co. places a strong emphasis on nurturing the bond between pets and their families. They wanted a brand identity as well as branding content that reflected their passion and commitment to dogs and training, as well as their roots in the Bay Area and their down to earth demeanor.

Using Adobe Illustrator, I created two versions of a logo that contained both of the requested motifs, dog(s) and redwoof trees. Additionally, I developed an earthy, modern color palette and a striking typography set which can be combined in multiple ways to provide several unique but cohesive graphics for the brand. Using the graphics from the logo, I designed several different ideas for mockups of both promotional and training material in Adobe Photoshop, such as brochures, training packets, folders, intake forms, and a few others.